"Vignobles & Découvertes" Label
The national “Vignobles & Découvertes” label highlights destinations and businesses that offer a comprehensive tourism experience centered on vineyards and wine. On the island of Oléron, this initiative helps promote the Oléron vineyards, their wines, their expertise, and the experiences available to visitors.
Who is the label intended for ?
- Wineries and estates,
- Accommodations,
- Restaurants, wine bars, and tasting huts,
- Sports, recreational, wellness, or health activities
- Heritage sites (cultural, natural, or intangible)
- Inbound travel agencies
- Events
What are the benefits for professionals?
Gain visibility and recognition by showcasing your offerings in dedicated communication materials (the Oléron Vineyard Brochure, dedicated website, featured listings on Le Coq Trotteur, press and social media promotions), and benefit from the recognition of a national label endorsed by Atout France.
Join a network of committedstakeholders and develop partnerships and complementary offerings centered on the vineyards and wine tourism at both the local and regional levels.
Receive support through networking sessions, training, and opportunities to participate in professional events, particularly those related to the Charentes region’s shared wine tourism strategy.
How do I apply?
First, please contact the coordinator for the Vignobles et Découvertes label: Marion Mignoty m.mignoty@marennes-oleron.com / 07 68 33 43 73
Your application will then be reviewed during an on-site audit by appointment, based on a national evaluation grid and criteria specific to your business. The process is free, and certification must be renewed every 3 years.